While working at Professional Assist Corporation I was privileged to work on three magazines: ASCP Skin Deep, AHP Indie Stylist, and Massage & Bodywork magazine. With the help of an incredible staff of editors and my creative director, all three magazines were honored with design awards during my work on the magazines.
The beauty industry has been growing at an intense pace—around 64% over the last ten years, and shows no signs of slowing. "...along with the increased demand for beauty products and services comes a lot of packaging—over 120 billion units annually, according to Terracycle—and most of this packaging is not recycled (or recyclable, for that matter)."—ASCP Skin Deep, Sustainable Beauty, Autumn 2022
This issue explored things estheticians should consider to become more sustainable within their practice. This article really inspired me to coax out the textures of our daily lives and to make these ideals tangible. I think trying to balance the ugliness of waste with the feminine beauty of the brand really pushed the design into a unique and creative place.
Graphic Designer, Amy Rowe
Art Director, Amy Klein
Editor, Jen Anderson
Writer, Lisa Bakewell
Art Director, Amy Klein
Editor, Jen Anderson
Writer, Lisa Bakewell
This design won a Silver Excel Award for Feature Design for 2022
It also won the Hermes Gold award for Winning in the category of Print Media | Design | Illustration/Graphic Design
It also won the Hermes Gold award for Winning in the category of Print Media | Design | Illustration/Graphic Design
This issue of ASCP Skin Deep won the Hermes Platinum Award for Print Media, Publications: Magazine Issued by Association of Marketing and Communication Professionals · Nov 2023
Creative Director and Designer Amy Rowe
Art Director, Amy Klein
Editor, Jen Anderson
Editor, Jen Anderson
Barbering is indisputably considered an art form that requires skill, training, creativity, and a sharp eye. One way that Associated Hair Professionals recognizes this craftsmanship by lifting up professionals in the industry with the Hair Pro of the Year awards (formerly AHP Indie Barber of the Year). In 2023 Dave Peters, AKA: Pittsburgh Dave, got to share his story with the industry in AHP Indie Stylist magazine. I had the pleasure of working with Dave and the rest of the team to art direct the photoshoot and design the magazine.
Creative Director, Amy Rowe
Art Director, Amy Klein
Art Director, Amy Klein
Editor, Mary Abel
Photographer, Elan Mizrahi
Photographer, Elan Mizrahi
This article won the Excel Award for Feature Article Design in a magazine (circulation 10,001-20,000)
